YETI must be getting tired. It seems like they are getting fired on from all directions these days. First, it was RTIC, who in 2015 started selling eerily similar coolers and tumblers. YETI responded and after a long court battle, RTIC was finally ordered to make an undisclosed payment to YETI and cease sales of certain products in February of this year. Then in April of this year, YETI filed a complaint against Wal-Mart claiming their Ozark Trail tumblers (which, btw sell for around $10 a pop – see on Walmart) infringe on YETI’s patents.
And now we have this – OtterBox, known for their durable cell-phone cases, recently announced they are launching a new line of extreme, adventure coolers and tumblers.
First, I can’t say I’m surprised. When you are the king sitting atop the mountain like YETI is, people and companies will continue to take shots at you. Second, YETI must have one heck of a legal team.
But at first glance, the coolers look dissimilar enough where I don’t think YETI will have a case with OtterBox in regards to patent infringement. Judge for yourself:
But anyways, enough about YETI – Let’s talk about these new coolers and tumblers. The new OtterBox Venture coolers are being manufactured right here in the good ol’ US of A and the Company is claiming these coolers will be able to hold ice for UP TO 14 DAYS! Bold statement – we will definitely be testing this once we get our hands on one. The Venture 25 (25 quarts of internal capacity) features a price tag of $250. Just for reference, YETI’s Roadie cooler, which is 20 quarts, goes for $200 and their Tundra 35 (35 quarts) goes for $300. So basically, OtterBox is sneaking in right there smack dab in the middle. OtterBox, like YETI, also offers a variety of additional add-ons, such as a cutting board, bottle opener, side table and cup holders.
OtterBox also announced a new line of stainless steel tumblers they’re calling Elevation. The tumblers come in 10, 20, and 64 oz sizes and like the coolers have several different add-ons, such as a shaker lid, french press lid and “flavor infuser” lid. Prices start at $25 for the tumblers.
So that’s it. YETI, in addition to all these lawsuits, now has one more major competitor to worry about. The RIZKNOWS team will definitely be checking out these new products and putting them to the test against YETI so stay tuned. And in case you missed it, here’s our review of the latest YETI product, the Hopper Two Portable Cooler (see on Amazon):